|A new motoring brand comes to the Kingdom as Motorcity launch the Taiwanese Luxgen range of SUVs and MPVs.
Motorcity recently added a new automotive brand to its stable in Bahrain. The exclusive dealership for Volvo, Subaru, Citroën, Chery and Ssangyong in Bahrain has unveiled an entirely new Taiwanese brand in the Kingdom — Luxgen. Launched at their new facility for the brand in Sanad, the range comprises SUV and MPV models.
“Luxgen is a new brand that will distinguish itself in the marketplace, by offering luxury, comfort, safety, combined to affordability and quality,” said Dr Bijan Majidi, general manager for Motorcity Holdings. “We are introducing two 7-model ranges: one SUV and one MPV, both of which boast seven-seats and available in different trim versions. Both models are based on high performance, fuel efficient turbo engines and are programmed to ‘Think Ahead’ for their consumers, to pre-empt road conditions and potential hazards.”
SUV with a difference
The Luxgen 7 is the SUV range offered by the brand. It is powered by a 2.2-litre MEFI turbo engine with an output of 175 hp, which puts the power on the road via an electronically controlled intelligent 4WD system.
With the concept of sports and luxury in mind, an ergonomically pleasing cabin interior design has been achieved. Offering high comfort levels with personalised style, the design DNA of intelligent flying wings and spacious comfort, the driver’s compartment possesses a futuristic, high-tech look. The concept of a high-tech aviation cockpit is presented through an aeronautic-looking, high-contrast dashboard and an intelligent aero gearshift lever.
The Luxgen 7 features the company’s THINK+ automotive technology. Created in partnership with the world-renowned IT Company HTC, the comprehensive integrated automotive information platform takes advantage of advances in intelligence and speed to create a vehicle that can truly think for itself.
The self-learning intelligent transmission from Japan’s AISIN provides low bulk, lightweight, high-performance power transmission with low fuel consumption, quietness, comfort, and smoothness. Also included are AISIN’s intelligent shift pattern and Fuzzy Logic Control Module. Both vehicles are fitted with forward-looking technology that provides multidirectional imaging to see potential dangers you don’t, including Side View+, Eagle View+, DWS+ (Lane Departure Warning System) and Night Vision+ (high-sensitivity night vision system).
To arrange for a test drive, visit the Motor City showroom in Sanad. Both vehicles have an introductory starting price of BD8,950 and carry a five year (150,000 km) warranty. In addition Motorcity is offering the customers a free 46-inch LED TV with every purchase for a limited period.
Call 17 621-162, or visit www.motorcity.com.bh