32 March 2022 www.bahrainthismonth.com cosmetic feature ALL ABOUT AESTHETICS With the advancement of science, the roster of cosmetic treatments available in the Kingdom has been growing over the last few years. We explore the benefits of some of Bahrain’s most sought-after treatments. Aesthetics is important to most people, with the vast majority of us constantly in pursuit of the healthiest hair, spotless skin and fit physiques. Pollutants, stress, sun exposure and poor dietary choices among other factors can sometimes lead to certain adverse effects including hyperpigmentation, hair loss, dryness and more. To combat these effects, and support their aesthetic visions, most people turn to cosmetic procedures. Thankfully, with the advancement of science, the invasiveness of these procedures has considerably diminished over time. We explore some of the most popular cosmetic procedures in the Kingdom and their benefits. It’s imperative that you remember that cosmetic procedures, too, are medical procedures and must be carried out by trained healthcare providers in the right environment. Remember to explore your options and opt for a clinic or hospital with the necessary certifications before undergoing any procedure. Platelet Rich Plasma (commonly known as PRP) This procedure has been gaining popularity in the region as a treatment for hair loss and skin rejuvenation. For hair loss, the treatment is carried out to prevent hair loss or promote new hair growth. For the procedure, the clinic will use the patient’s own blood which will be processed and then injected into the target area where it is expected to promote healing. Platelets are known to contain growth factors that can trigger cell reproduction and stimulate tissue regeneration or healing in the treated area. Platelet-rich plasma is simply blood that contains more platelets than normal. High-Intensity Focused Ultrasound (HIFU) A fairly new but promising treatment, HIFU is sure to be sought after by those who’d like to avoid “going under the knife”. The non-invasive and painless procedure is meant to encourage the production of collagen resulting in firmer skin, making it an apt replacement for the comparatively invasive surgical facelifts. HIFU uses focused ultrasound energy to target the layers of skin just below the surface with heat, encouraging them to produce more collagen. The procedure is known for facial rejuvenation, lifting, tightening and body contouring. Benefits include wrinkle reduction, an enhanced jawline, lifting of cheeks, eyebrows and eyelids, and smoothing of skin. Patients are known to see a visible difference a few months into treatment and after multiple sessions as recommended by the doctor.
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