Ford Mustang is in pole position as America’s best-selling sports car based on 2023 US new vehicle registrations across all sporting segments – and as the best-selling sports car globally for over 10 years. More than 59,000 customers took delivery of a Mustang in 2023, contributing to the nearly one million pony cars Ford has delivered in the past decade. While 2023’s success was driven by the rollout of the allnew seventh-generation Mustang in North America, customers in China, Europe, Australia, Middle East and South America will be able to get behind the wheel of the latest Mustang in 2024. As part of Mustang’s 60th anniversary, Ford has debuted a special Vermillion Red and Ebony Black logo, inspired by the badging and wheel center caps on the Mustang that debuted at the 1964 World’s Fair, at the New York Auto Show. “We are incredibly excited to introduce the 2024 Mustang Dark Horse to the Middle East, envisioning its triumphant journey” says Director of Ford and Lincoln Marketing, Commercial Vehicles and Fleet, Pedro Simões. The all-new, seventh-generation Mustang is the latest chapter for the icon. Whether convertible or coupe, V8 or turbocharged 4-cylinder, manual or automatic, Mustang has options at multiple price points and performance levels. Rolls-Royce Motor Cars has unveiled ‘Spirit of Expression’ – three magnificent Bespoke commissions of Ghost Extended, Phantom Extended and Spectre, the first-ever creations to emerge from the Private Office Shanghai, opened last year. These striking Bespoke creations made their public debut at the 18th Beijing International Automotive Exhibition (Auto China 2024). The ‘Spirit of Expression’ commissions perfectly embody the tastes of the younger progressive Chinese clients. Each exterior colourway captures a fleeting moment in time from a number of remarkable destinations around the world frequented by clients from the Greater China region. These range from the vivid bloom of the Lantana flower in South America to the stunning sands of Sicily’s Cala Luna beach and the expansive sunsets witnessed on Boracay Island in the Western Visayas in the Philippines. Inside each ‘Spirit of Expression’ motor car, a recurring celestial motif celebrates the night sky above these extraordinary locations and the inspirational power of the stars. Each of these one-of-one commissions has been envisioned as part of a global creative collaboration between the marque’s designers in Goodwood and the Bespoke designer based permanently in the Rolls-Royce Private Office Shanghai. ROLLS-ROYCE REVEALS ‘SPIRIT OF EXPRESSION’ PHANTOM EXTENDED ‘MAGNETISM’ SPECTRE ‘ESCAPISM’ ROLLS-ROYCE GHOST EXTENDED ‘EXPRESSIONISM’ MUSTANG TOPS GLOBALLY AS BEST-SELLING SPORTS CAR FOR 10+ YEARS Bespoke Commissions Ahead of 2024 Beijing Motor Show Debut motoring news Bahrainthismonth.com 62 May 2024
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