The Kingdom’s innovator and leading company in Fintech and electronic financial transactions service, BENEFIT, has been awarded the Bronze Award for the ‘Best Visual Identity from the Financial Service Sector’ for 2022 in the Transform Awards Middle East and Africa (MEA).
The Best Visual Identity award recognises the brand’s developed identity, from its visual components and the corporate values and essence. The award recognises BENEFIT’s ongoing creative and strategic approach in brand communications and visual identity, which embraces the company’s vision to shape the future of society through innovative digital solutions.
BENEFIT’s AGM Marketing and Innovation, Nezar Maroof, said: “This achievement is yet another key milestone. The prestigious award highlights BENEFIT’s dedicated marketing and innovative efforts towards exceling the brand. Through several awards and accolades received, BENEFIT’s track record as the Kingdom’s leader in financial transactions has been bolstered, and it is always an honour to be recognised for our contributions to the digital revolution.”
BENEFIT unveiled their new brand in November last year, after 24 years of developing cutting-edge business and lifestyle solutions in the Kingdom.
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