The National Bank of Bahrain (NBB) recently partnered with LinkedIn to invest in its corporate brand. Through the partnership, NBB aims to solidify its brand standing by increasing reach and engagement opportunities, moving towards a more strategic talent acquisition.
Head of Corporate Communications at NBB, Hisham Abu Alfateh, said: “Our partnership with LinkedIn is a step forward towards positioning NBB as a market leader and trendsetter across all platforms while enhancing the bank’s online presence.”
In line with the bank’s commitment to expand its presence to better connect with its customers, NBB’s partnership with LinkedIn will enable the bank to enhance its communication strategies across all digital platforms.
Territory Director – MENA at LinkedIn Talent Solutions, Fatima-azahra Jamal, concluded: “Through this partnership, we aim to contribute to NBB’s digital transformation, enhance its brand and positioning as an employer of choice.’’
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