Against All Odds

by BTM

Thu, 06 August 2020

Against All Odds

In the first six months of 2020, Porsche delivered a total of 116,964 cars to customers worldwide. The outbreak of Covid-19 and the resulting closures of Porsche centres over a period of several weeks resulted in a 12 per cent decline in new car deliveries compared to the same period last year.

“We see positive tendencies, although we continued to feel the effects of the coronavirus crisis in the second quarter, especially in the US and Europe. A crucial factor here was the month of April, when almost all Porsche Centres in these markets were still closed,” said Member of the Executive Board for Sales and Marketing at Porsche AG, Detlev von Platen.

The Cayenne was the most popular model with a total of 39,245 units sold, followed by 34,430 Macan vehicles. With 16,919 deliveries representing an increase of two per cent, the iconic 911 sports car enjoyed great popularity. The Taycan likewise continues to be well received by customers: Porsche delivered 4,480 units in the first half of the year within the context of a staggered market launch.