Motoring

Futuristic Luxury

by BTM

Sun, 07 May 2023

Futuristic Luxury

Taking centre stage in the epicentre of luxury, the Spectre marks the beginning of a new era for Rolls-Royce Motor Cars in the region. Described as a prophecy fulfilled and a spirit electrified, it heralds the beginning of the start of a bold new chapter for the marque as it prepares to build only electric cars by the end of 2030.

In 1900, Rolls-Royce co-founder, Charles Rolls, prophesied an electric future for the motor car. His words were: “The electric car is perfectly noiseless and clean. There is no smell or vibration. They should become very useful when fixed charging stations can be arranged.”

Now, more than 120 years later, the prophecy of its founding father has been fulfilled, spearheaded by Rolls-Royce CEO Torsten Müller-Ötvös’ promise to bring a fully-electric Rolls-Royce to market within the current decade. 

Spectre is the most powerful Rolls-Royce ever. The next generation of the iconic brand sets a new precedent with the creation of an entirely original class of motor car, the Ultra-Luxury Electric Super Coupé. A spiritual successor to the Phantom Coupé, Spectre is an emblem of artisanship in perfect harmony with electric technology, its visionary design reinvents timeless iconography.

Taking design inspiration from many sources including contemporary luxury yacht concepts, as the streamlined Spirit of Ecstasy leads Spectre forward with command and poise, this electric masterpiece acknowledges its forebear with its generous proportions and split headlight treatment – a contemporary Rolls-Royce design tenet. Spectre’s uncompromising character is articulated through lines of sculptural purity. The fender line evokes dynamism, while the waft line sharply tapers at the front creating the illusion of motion even when the car is still.

Stepping into Spectre also evokes feelings of wonder. Engulfed in supple and inviting leather, the interior draws inspiration from the timeless mystique of the night sky. With an intricate show of shooting stars, the Starlight Headliner is spellbinding whilst the Illuminated Fascia mesmerises with over 5,500 stars. Additionally, for the first time on a series production Rolls-Royce, Starlight Doors incorporating 4,796 softly illuminated ‘stars’ are available. Each ‘star’ is positioned by hand, creating a subtle sense of motion within Spectre’s cabin. 

Furthermore, Spectre is equipped with a completely redesigned digital architecture of luxury named SPIRIT, presented in quintessential Rolls-Royce style. SPIRIT sets a new precedent for how technology and luxury are married with automotive excellence, not only managing the motor car’s functions, but also seamlessly integrating into the Whispers application, allowing clients to interact with their car remotely, and receive live information curated by the marque’s luxury intelligence specialists.

The proportional demands of Spectre’s scale required Rolls-Royce to embolden its wheel strategy. Spectre is the first production two-door coupé to be equipped with 23-inch wheels in almost one hundred years.

Built on Rolls-Royce’s Architecture of Luxury, which was conceived from the very start with electric drive in mind, Spectre is the most powerful and most aerodynamic Rolls-Royce ever created, with every line of its body sculpted for ultimate grace and performance. 

The Architecture of Luxury has been perfectly tailored to integrate Rolls-Royce’s electric powertrain into Spectre, enabling ideal battery placement within the floor plan. The mechanical setup and planar suspension has been honed over countless hours of specialised testing and ensures a truly optimal ride quality. 

Furthermore, Spectre is the most connected Rolls-Royce the marque has ever conceived. With 141,200 ender-receiver functions, 7km of cabling and over 25,000 sub-functions, Spectre is able to process complex data and exchange information with unparalleled levels of detail, refinement and effortlessness, whilst ensuring continuity of the Rolls-Royce experience. This ensures Spectre is without any doubt a Rolls-Royce first and an electric car second. Spectre offers over 10 driver assistance systems – each a manifestation of this advanced intelligence – that accommodate the driver for a smooth and safe journey.

For inquiries, contact Rolls-Royce Bahrain Brand Manager Fawzi Osta on 33 610-111.

#BAHRAIN MOTORING #MOTORING #ROLLS-ROYCE #ROLLS-ROYCE BAHRAIN #BTM MAY 2023 #CORONATION FEATURE