Sun, 03 December 2017
Ford recently announced it will accelerate its electrified vehicle plan in the Middle East by launching four new hybrid vehicles over the next four years, building on its global promise to provide customers with affordable and capable electrified vehicles.
The Middle East is one of the world’s most receptive new energy vehicle markets, due to strong government support around the region and growing customer acceptance.
Ford’s Middle East electrified vehicle plan will focus on hybrids in the utility segment – one of Ford’s core strengths.
The Ford F-150 Hybrid is the first vehicle to be confirmed for launch in the Middle East as part of those plans, joining the Fusion Hybrid currently available in some Middle Eastern markets. The F-150 Hybrid will offer powerful towing and payload capacity and operate as a mobile generator.