Historic Sales Record For Rolls-royce Motor Cars

by BTM

Sat, 04 February 2023

Historic Sales Record For Rolls-royce Motor Cars

Rolls-Royce has achieved its highest-ever annual sales in 2022, delivering a total of 6,021 motor cars, up eight percent on 2021, to clients in around 50 countries worldwide. This is the first time in the company’s 118-year history that its sales have exceeded 6,000 in a single 12‑month period. The value of Bespoke commissions also reached record levels, while demand for all Rolls‑Royce models remains exceptionally strong, with advance orders secured far into 2023. 

In 2022, Rolls-Royce achieved sales growth in almost all regions, with particularly strong year-on-year growth seen in the Middle East, Asia-Pacific, the USA and Europe. Aside from volume, the value of clients’ Bespoke commissions was higher than ever before. The Middle East is the marque’s leading region for Bespoke commissions, with many unique creations of particularly extensive and individual personalisation. The almost endless possibilities for Bespoke personalisation resulted in clients being willing to pay an average of around half a million Euros for their unique Rolls-Royce. 

In January 2023, the company marks the 20th anniversary of the Home of Rolls-Royce at Goodwood. Its transformation – from offering a single model, Phantom, and building just one motor car a day – to today’s record figures is the result of the company’s long-term strategy.