Motoring

McLaren Automotive appoints new MEAF Market Director

by BTM

Thu, 01 June 2023

McLaren Automotive appoints new MEAF Market Director

McLaren Automotive, the British creator of pioneering supercars partly-owned by Bahrain’s sovereign wealth fund Mumtalakat, has announced the appointment of Robert Holtshausen as Market Director for the Middle East and Africa.

With more than a decade of experience at McLaren Automotive, including six years within the Middle East and Africa (MEAF) region, Mr Holtshausen will be spearheading the company’s local operations from the brand’s regional office based in Bahrain.

Having joined McLaren Automotive in 2012, Robert’s professional background is predominantly automotive sales and marketing, having most recently held the position of Regional Sales Manager – Middle East and Africa. In his new role, Robert will be focusing on consolidating the brand’s leading position in the region and will report directly to Brett Soso, Managing Director – Europe, Middle East and Africa, who is based at the company’s headquarters in Woking, UK.

“I am incredibly proud and excited to be taking up the role of Market Director for the Middle East and Africa,” said Mr Holtshausen. “The MEAF region provides amazing opportunity and I look forward to contributing to, and driving, our continued success in the region.”

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