Motoring

The All-New Hyundai KONA: Bolder and More Dynamic

by BTM

Mon, 02 January 2023

The All-New Hyundai KONA: Bolder and More Dynamic

Hyundai Motor Company has unveiled an EV-derived, futuristic design for its new generation KONA subcompact SUV. The upscaled model will be available in four variants, including all-electric (EV), hybrid electric (HEV), internal combustion engine (ICE) and sporty N Line, with a universal architecture for all and unique styling for each.

The all-new KONA has evolved into a larger yet still urban-centric SUV with bolder styling that conveys a more dynamic road presence and driver-centric interior. The all-new KONA’s clean, distinctive nose characterises the front section’s pure volume, which contributes to the model’s smooth aerodynamic performance. 

The pure volume is highlighted by the stretched Seamless Horizon Lamp, which is pixelated on the EV variant, marking the first Hyundai model with a Pixelated Seamless Horizon Lamp that adds to the EV’s distinctive character. KONA’s use of Parametric Pixels also propagates a distinctive design element from Hyundai’s popular EV lineup. 

Inside, the second-row Curve-less Bench Seat reinforces KONA’s 21st century urban design aesthetic. This living space offers a unique experience with maximum usability, comfort and convenience. Behind the second row is a maximized cargo space.

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