News

Carrefour Brings First Self-Checkout Service to Bahrain

by BTM

Wed, 01 February 2023

Carrefour Brings First Self-Checkout Service to Bahrain
The service, in collaboration with CrediMax, enables customers to scan and bag purchases for a unique shopping experience.

Carrefour, owned and operated by Majid Al Futtaim in the Kingdom of Bahrain, and in collaboration with CrediMax, has launched the Self-Checkout service — a first-of-its-kind service in the Kingdom at Carrefour City Centre and Bahrain Mall Hypermarkets.

The innovative feature provides customers full autonomy and ease of shopping, enabling them to scan and bag purchases as they journey around Carrefour stores using a hand-held device, easily accessed through a bank card, or a smartphone.

Self-Checkout underlines Carrefour’s ongoing commitment to creating seamless shopping experiences for all its customers. The new service will allow them to skip the inconvenience of long queues. Moreover, it enables a truly contactless shopping journey as customers only need a bank card or smartphone, and are also encouraged to utilise their own bags to carry around as they shop.

Using the scanning device, customers can scan the barcode of each product they would like to purchase at the dedicated Self-Checkout area to process their payment — via a debit/credit card or MyCLUB points — within minutes.

Laurent Hausknecht, Regional Director of Gulf, at Majid Al Futtaim Retail said: “At Carrefour, we take great pride in offering the most convenient and integrated shopping experiences possible. We understand that today, more so than ever, customers want a premium on convenience and quality customer service. The Self-Checkout service enables us to provide that, empowering customers with more autonomy and control. Its use of cashless payments limits unnecessary contact with other customers and touchpoints, offering shoppers avoidance of longer queues and added comfort.” Ahmed A. Seyadi, Chief Executive of CrediMax commented: “We are pleased to be able to contribute and support our client’s digital journey by providing convenient seamless payment channels. Enabling users to enrich their card payment experience in their day to day lifestyle comes within CrediMax’s framework to provide innovative digital solutions that serves the Kingdom of Bahrain and its digital transformation vision.”

Carrefour’s new Self-Checkout service is incredibly easy to use: when completing any transaction, customers simply scan and bag their items at the dedicated self-checkout counters. There is an option to scan a MyCLUB card barcode and select a preferred payment method. Then, shoppers can exit by scanning the barcode on their printed receipt at the dedicated gate scanner.

To learn more about Self-Checkout, please follow Carrefour Bahrain on Instagram, TikTok, and Facebook.