Tue, 06 April 2021
The Kingdom of Bahrain has no shortage of essential and indulgent products, ensuring the trust and peace of mind of residents across the Kingdom. One of the key contributing factors to this has been the role of trusted household names such as Mega Mart – a part of Babasons which is backed by the internationally renowned T Choithram Group of Companies. Mega Mart’s approach to customer satisfaction and their ultra-modern European-style supermarkets has earned them over 20 years of success in the Kingdom.
Mega Mart and Macro Mart’s aisles feature an impressive assortment of international brands with one of the most popular being Tesco products from the UK. “Mega Mart is one of the biggest importers with products coming in from Australia, the UK, the US and South Africa. We pride ourselves on serving the local community with the highest quality fresh produce from around the world, in addition to products from reputable brands,” says Babasons and Mega Mart General Manager, R V Waghnani.
With the vast majority of people moving from canned goods to fresh produce, Mega Mart has paid special attention to being a leading contender in providing consumers with a host of fresh fruits and vegetables, meat and fish, bakery, and deli products. “With high standards of quality and service inherited from Choithram’s, Babasons’ Mega Mart continues to be one of the leading supermarket chains in the Kingdom of Bahrain,” he adds.
Today, the company boasts twelve Mega Mart branches in the Kingdom, including branches in Juffair, Amwaj, Segaya and Manama in addition to two Macro Mart branches. Further expansion plans continue and the company shall open new outlets wherever the demand arises. “We opened two new branches in Sanad and Bahrain Financial Harbour during 2020 and plan to open two more new branches in Busaiteen and Sehla,” stated Mr. Waghnani.
Each branch has been strategically designed to cater to consumers in the immediate surrounding area. “Despite the COVID-19 crisis, we have full faith in the vision of Bahrain’s leadership and in Bahrain’s economy,” he adds.
To increase its reach to the customers, Mega Mart has also been exploring e-commerce platforms through its own site goodtaste.com, and its availability on Instashop and Talabat.
“We try to cater to all communities, including the smaller communities when it comes to product and brand choice,” says Mr. Waghnani. “It’s difficult to have all the agencies and bring goods directly from manufacturers, so to meet consumer expectations we have mixed containers coming from Europe, the US, Australia, South Africa, Indonesia, Malaysia, the Philippines and India,” he explains.
Prices throughout Macro Mart and Mega Mart are kept competitive and cost effective. “Due to direct imports and no ‘middleman’, costs are kept low, which therefore does not affect consumers,” he adds.
Through changing times and trends, the primary concern for Babasons, Mega Mart is their customers, dedication to their principals, their wholesale and supermarket clientele, and to the brands under their care. “The company has remained firm to this philosophy and pledges to always be dedicated to it,” concludes Mr. Waghnani.